The Christmas shopping season gets underway Friday (11/26) and area stores are ready.  Jessica Reuter is executive director of Oskaloosa Main Street.

“The businesses are ready for you.  I know that a lot of people have talked about inventory and supply chain issues.   But our local shops are very well stocked and they are ready to help you find special, unique gifts for everyone on your list…and maybe treat yourself.”

Friday is also Plaid Friday, where wearing plaid can get you extra savings or other benefits at Oskaloosa businesses.

“It’s a nationwide alternative to Black Friday when you dress up in your plaid.  And the idea behind it is really that plaid has lots of colors, different threads and it’s woven together.  And that’s the idea behind small businesses and how we’re stronger when we’re together.  All of the participating businesses have holiday sales going on.  Many of them will have refreshments and treats.  And many of them are also offering a special deal or discount or you can enter a special giveaway just by walking in and wearing your plaid.”

Saturday (11/27) is Small Business Saturday, where you’re encouraged to shop at local businesses in your town.